Influencer Marketing Strategist

Bulletproof Shoreline, WA
Description

Bulletproof Overview:

Bulletproof is an omni-channel content driven consumer products company. Our vision is to tap into the unlimited power of being human and we do this by holding true to our mission of creating products that radically improve lives. BP helps people live better by providing information and products that help them use fat for fuel, say goodbye to sugar and supercharge mitochondria increasing their energy.

Bulletproof has a team of experienced entrepreneurs and biohackers working to make high performance a daily reality for everyone on the planet. While our culture is casual and our workplace flexible, the team is passionate, customer driven, meaningfully connected, smart, and results focused.

Our customers know that our coffee, beverages, food, and supplements are the purest you can get anywhere, and you can expect to feel a difference in how you perform the first time you experience them. Environmentally conscious and ethically sourced products build a sustainable foundation for future generations to thrive. Bulletproof coffee has developed a cult following across the nation as a drink that provides sustained energy, while also programming your body to burn fat for energy. In addition to the providing convenient access to products through eCommerce, bricks and mortar Retail stores (e.g. Whole Foods Market) and Bulletproof cafes, bulletproof has developed a specialized diet, which is based on eating high amounts of healthy fats, moderate amounts of high-quality protein, and tons of organic vegetables eaten at the right time in order to create unbelievable levels of energy and weight loss.

Position Overview:

Bulletproof is seeking an Influencer Marketing Strategist with a strong entrepreneurial spirit and a natural obsession with online social behavior. In this role, you will be the primary navigator of social media influencer marketing strategy, direction, logistics, and implementation. From the phase of ideation to post-mortem results, you will be involved in the orchestration of all influencer campaigns.

This team is constantly in communication, relying on several tools to keep projects and workflows in sync across the organization. Open communication and transparency, quick response time and excellent organization are essential practices for this team. Being open to regular adaptation and evolution is a key component of our success. We thrive on pivoting at a moment's notice to take advantage of timely trends and relevant happenings; staying on your toes is imperative as well as keeping apprised of not only what our competitors are doing, but also what our target audience both responds to and wants or needs.

Responsibilities:

* Influencer strategy development, execution and reporting

* Influencer identification and engagement across multiple platforms

* Influencer campaign cultivation and management

* Research, data gathering and analysis

* Define, track and report key performance indicators for every campaign

* Competitor awareness, monitoring and reporting

* Participate in live online events on behalf of the brand (Facebook Live, Twitter Parties, Live Streams, etc.)

* Uphold our brand voice and develop a meaningful, genuine rapport with our online communities

* Attend and participate in several meetings, brainstorm sessions and group work sessions on a weekly basis

* Develop relationships with key stakeholders across the company to best represent our voice

* Occasional event support in person and/or virtually

Qualifications:

* 2+ years influencer marketing experience

* 3+ years professional social media experience

* Expert knowledge of Facebook, Instagram, Twitter, Pinterest, and Snapchat

* Bachelor's degree in communications, journalism, PR, marketing or a related field

* Strong, relatable marketing and social media focused writing, storytelling and editing skills

* Comfortable using various influencer and social media analytics tools

* Strong rapport building skills

* Must be comfortable communicating naturally with a wide variety of individuals online, via video and in person

* Stellar organization skills

* Impeccable time management

* Grammar and spelling expertise

* Knowledge of health, fitness, nutrition and food industries a big plus

This is a full-time position based in Seattle. Maximum fun, maximum knowledge, and maximum performance are a part of the job description. You will get to work with a team on a regular basis to upgrade your game, your mental performance, and your life.

Think you've got what it takes?

Let's talk!