(Junior) Product Marketing Manager
As part of the Business Travel Club Marketing division with focus on unmanaged individual business travelers & SMEs for our brands HRS.de & HOTEL.de, we are currently looking for aCologne basedJunior product marketing manager (m/f/d).This role supports our audience engagement team to execute value driving marketing campaigns via our owned media channels.
- Planning, production and publishing of Marketing Campaigns in line with our content strategy across all relevant owned channels (Email, Push, Social Media, Blog)
- Ensuring content, storytelling and look & feel adhere to companies CI and quality standards
- Steering of Marketing Campaigns across departments and with external partners & agencies
- Supporting the Community Management of our Social Media Channels
- Profound knowledge and understanding of all Online-Marketing-Channels and their interrelation as well as their functionalities
- Creative personality with a focus on visual realization of different messages and statements
- Copywriting competence for different channels & audiences
- Knowledge and understanding of all relevant Online-Marketing-KPIs and routine handling in creating and analyzing reportings
- Degree in business administration, marketing or equivalent practical experience
- Fluent in German & English, both spoken and written
At HRS we feel globally united and mutually responsible, a belief that is rooted in our company history andvalues: Thinking and acting like an entrepreneur, with everyone across the whole company being given the opportunity to take full ownership to deliver on our shared vision every single day.
Our training and further education offers give you plenty of room for your personal growth and individual development.