Email Marketing Coordinator

Caesars Entertainment Corporation Las Vegas, NV
JOB SUMMARY:

The Email Marketing Coordinator is an entry-level position responsible for providing overall support for Email Marketing initiatives for all U.S. and Canadian properties. The incumbent will support a fast-paced team, focused on driving online room revenue and customer engagement through email newsletters, trigger communications, lifecycle marketing and promotional campaigns.

DIRECTLY SUPERVISES (PLEASE LIST POSITION TITLES): N/A

KEY JOB FUNCTIONS:

* Assist with execution of property specific and regional emails campaigns, compiling results and sending out notifications

* Rigorously test and proofread each email, verifying copy, layout, links, and dynamic content as well as assessing and addressing any spam risks

* Suggest creative new ways to market properties through concept development and graphic design

* Review and analyze email performance data to identify trends and opportunities and develop strategy and best practices to increase efficiency and effectiveness of campaign results

* Perform all other related and compatible duties as assigned

EDUCATION and/or EXPERIENCE:

Bachelor's degree in Marketing, Business, Communication or related field.

QUALIFICATIONS:

* Ability to uphold and demonstrate the highest level of integrity in all situations and recognize standards required by a regulated business

* Excellent communication, proofreading and organizational skills required

* Proficiency in Microsoft Office (Excel, Word, Outlook, PowerPoint, Access, etc.)

* Experience with Adobe Creative Suite, preferred

* Evidence of learning quickly and ability to build on existing business foundations

* Excellent time and project management with exceptional attention to detail

* Ability to take ownership and initiative, and work independently with minimal direction while also functioning and contributing as part of a team

* Ability to plan, prioritize and organize effectively, handle multiple high priority projects concurrently and react quickly to shifting priorities

* Candidate should have a strong working knowledge and understanding of the internet and familiarity with content management tools, new media and/or product development.

* Must have a proven ability to successfully mange multiple, different streams of work in a challenging, dynamic environment.

* MUST have excellent WRITTEN and oral communication skills and able to comfortably communicate to all levels of the organization

WORK ENVIRONMENT:

* . Must be able to work in areas containing dust, second hand smoke, varying noise and temperature levels, lighting, vibration, crowds and air quality.

* Must be able to work in a fast paced environment

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