Social Media Specialist

University of South Carolina Columbia, SC
Posting Summary

Logo Posting Number STA00787PO18 Classification Title Public Information Specialist Internal Title Social Media Specialist Campus Columbia 01 College/Division Division of Administration and Finance Department Digital Strategy Band 4 Advertised Minimum Salary $26,988 Advertised Salary Range $26,988 - $49,932 Location of Vacancy Part/Full Time Full Time Hours per week 37.5 Work Schedule

Standard working schedule: 8:30am – 5:00pm

Must be willing to work a flexible schedule to meet the needs of the department.

Type of Staff Position Full-time Equivalent (FTE) Basis 12 months Job Search Category Other Professional

About UofSC

The University of South Carolina System is comprised of the state's flagship university in Columbia (founded in 1801 and currently one of the top 50 "Best Colleges" according to U.S. News and World Report), three regional comprehensive universities (USC Aiken, USC Beaufort and USC Upstate), and Palmetto College consisting of four two-year campuses (USC Lancaster, USC Salkehatchie, USC Sumter, USC Union and Fort Jackson/Extended University). Together, the USC System institutions offer more than 450 degree programs on campus and online and are uniquely positioned to meet the state's educational, cultural, health and research needs. The System employs nearly 14,000 people who work daily to improve the lives of students, fellow South Carolinians and the world. Our diverse engaged faculty and staff enjoy a dynamic and intellectually stimulating work environment.

Benefits for FTE, Research Grant or Time-Limited Positions Are Indicated Below

The University of South Carolina (UofSC), through the State of SC and Public Employee Benefit Authority (PEBA), offers employees a valuable benefits package, including health and life insurance, generous paid leave and retirement programs. To learn more about UofSC benefits, access the About Benefits section on the Applicant Portal at Grant or Time-limited positions may be eligible for all, some, or no benefits, based on the grant or project funding.

Benefit Eligibility Type Full-Time Equivalent (FTE) South Carolina Retirement Yes State Insurance Programs Yes Annual Leave Yes Sick Leave Yes

Position Description

Advertised Job Summary

The University of South Carolina is seeking a talented associate social media strategist to help bring our award-winning social media program to the next level. We're looking for a passionate self-starter with exceptional working knowledge of social media best practices and trendwatching to help grow our main, institutional (@UofSC) accounts as well as assist in efforts to bring university-affiliated accounts up to brand standards. The perfect candidate will have professional experience in social media and digital marketing, impeccable communication skills, and proven success in growing social accounts with an innovative approach.

This position will use data to inform decisions and will collaborate closely with many stakeholders in the division of communications and public affairs including, but not limited to, staff videographers/photographers, designers, writers and a team of talented interns to ensure that the content we publish is optimized for each platform we use.

The ideal candidate will be an energetic multitasker with excellent judgement who thrives when juggling several different to-do list items and doesn't wait around for a staff meeting before tackling the whole list. The ideal candidate is organized, detail-oriented, and enthusiastic about social media and all things #UofSC.

The perfect candidate should also be able to understand, summarize and describe to stakeholders how and why certain pieces of content resonate with audiences more than others, what makes certain content worth sharing and the importance of engagement as a metric of success on social media.

This position requires 1-3 years' experience managing social accounts for an organization or brand.

Please provide links to social media accounts that demonstrate your ability to publish content (which should be made public for the duration of the application/search process) as well as links to any accounts which you run for a brand or business.

Also, share 3 – 5 links to UofSC posts (editorial and/or video) published within the last year that you think did really well on social media and explain why you believe they were high-performers.

Minimum Qualifications (Classified and Unclassified positions)

Bachelor's degree.

1-3 years of experience online writing/editing/curating/programming on social.

Working knowledge of the Adobe Creative Suite and other web-based design software tools like Canva.

Reasonable understanding of photography.

Native Facebook, YouTube, Twitter, Instagram + IG Stories, Snapchat and LinkedIn user.

Preferred Qualifications

Skilled public speaker/presenter.


Understanding of the digital landscape and a proven interest in keeping up to date with developments in social platforms and applications.

Strong organizational skills, including project management, a proven ability to meet tight deadlines and multitask effectively are a must.

Excellent written and verbal communication skills.

An open. collaborative approach is necessary for success in this role.

Position Attributes

Hazardous weather category Non-Essential Safety Sensitive or Security Sensitive No

Posting Detail Information

Number of Vacancies Desired Start Date If Research Grant/Time Limited, give end date Job Open Date 07/06/2018 Job Close Date 08/20/2018 Open Until Filled No Special Instructions to Applicant

Positions are advertised for a minimum of five (5) business days on our job website. After five (5) business days, positions can be closed at the discretion of the department at any time. This employment site is updated on a regular basis. The length of the recruitment and screening process may vary from position to position, depending upon a variety of factors. Should review of your qualifications result in a decision to pursue your candidacy, you will be contacted by phone or email.

We are only accepting applications submitted by August 20, 2018

Quicklink for Posting EEO Statement

The University of South Carolina does not discriminate in educational or employment opportunities on the basis of race, color, religion, national origin, sex, sexual orientation, gender, age, disability, protected veteran status or genetics.

Supplemental Questions

Required fields are indicated with an asterisk (*).

* * Do you have at least a bachelor's degree?

* Yes

* No

* * Do you have at least 1-3 years of experience with online writing/editing/curating/programming on social media?

* Yes

* No

* * Do you have working knowledge of the Adobe Creative Suite and other web-based design software tools like Canva?

* Yes

* No

* * Do you have a reasonable understanding of photography?

* Yes

* No

* * Are you a native Facebook, YouTube, Twitter, Instagram + IG Stories, Snapchat and LinkedIn user?

* Yes

* No

Applicant Documents

Required Documents

* Cover Letter

* Resume

* List of References and Contact Information

* Other Supporting Documents

* Media File

Optional Documents

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